In news and media I’ve worked with hundreds of journalists and staff across many newsrooms, developing product strategies for editors and CEOs, and sat on the digital board at Midland News Association for ten years. I worked with readers and customers as often as possible, interviewing subscribers using Jobs To Be Done to inform product development.

At MNA Digital and with in-house marketing teams in media, designing and building software for B2B sales and training sales teams.

Leading teams of product managers, front and back end developers, solution architects and designers, using many agile methodologies, most successfully an in-house pattern language which combined Shape Up with other languages.

Analysis and reporting with data teams, working with tools across the spectrum, from Python, Pandas, and Colab/Jupyter to rapid prototyping with DataStudio, Google Analytics and Google Sheets.

Project management with finance teams, transitioning from OpenAccounts and Sage 50 to Sage Intacct, and building risk databases for data auditing.

Process innovation with circulation teams, capturing workflows, designing and building software which automated supply prediction to minimise waste while maximising availability.

Leading projects with partners including Vercel, ArcXP, Piano, Financial Times Strategies, Google News Initiative, Glide.